Alison "Ali" Pember, BACP
Alison "Ali" Pember offers a warm, down-to-earth space for people who are feeling overwhelmed by stress, anxiety, grief or major life change.
About Alison
Alison "Ali" Pember offers a warm, down-to-earth space for people who are feeling overwhelmed by stress, anxiety, grief or major life change. She uses straightforward conversation to help people understand why they feel as they do and to find practical ways to feel steadier.
Ali's style aims to be calm, curious and non-judgemental so people can talk about difficult things without feeling rushed. With 13 years of experience, Ali blends counselling and coaching skills to focus on both insight and action.
Background and approach
She works with trauma and abuse, depression, postpartum issues, compassion fatigue and a range of workplace and relationship stresses. She also supports people struggling with self-esteem, anger, ADHD-related challenges and family of origin issues. Her approach draws on client-centred listening alongside emotionally-focused work to deepen understanding of patterns in relationships.
She also uses mindfulness and trauma-focused methods to help people notice bodily responses and learn ways to soothe them. Solution-focused elements are used to set small, achievable goals between sessions. Sessions are conversational and practical.
Ali may introduce breathwork and somatic awareness exercises to help regulate strong emotions. She can also offer coaching-type steps when people want clearer action plans for work, parenting or career shifts. Ali is registered with the British Association for Counselling and Psychotherapy, BACP.
She works online with people in the United Kingdom and runs sessions in English. To start, people complete a short matching questionnaire and then schedule sessions according to the booking process.
Details from the counsellor's public professional profile · registration number listed
← Browse all counsellorsRegistration
| Body | Registration number | Expires |
|---|---|---|
| BACP | 89717 | October 2026 |
Registration details are as listed on the counsellor's public profile. You can check any number with the registering body.
Sessions and payment
Sessions are held online through our partner platform, by video, phone or messaging depending on the counsellor.
Cost Costs are shown on the partner platform before you commit. If cost is a concern, ask about reduced-fee options.
Focus areas and approaches
Everything Alison lists on their public professional profile, in their own terms.
- Stress, Anxiety
- Parenting issues
- Self esteem
- Coping with life changes
- Coaching
- Relationship issues
- Family conflicts
- Trauma and abuse
- Grief
- Anger management
- Career difficulties
- Depression
- Compassion fatigue
- ADHD
- Attachment issues
- Caregiver issues and stress
- Communication problems
- Family of origin issues
- Fertility issues
- Guilt and shame
- Isolation / loneliness
- Life purpose
- Midlife crisis
- Postpartum depression
- Post-traumatic stress
- Pregnancy and childbirth
- Self-love
- Women's issues
- Workplace issues
Ways of working Alison names
- Client-Centred Therapy
- Emotionally-Focused Therapy (EFT)
- Mindfulness Therapy
- Solution-Focused Therapy
- Somatic Therapy
- Trauma-Focused Therapy
Naming an approach is not evidence of training in it. This directory copies what each counsellor lists and does not check training records.
How therapy approaches translate to online support
Ali commonly uses Trauma-Focused Therapy to help people process distressing events and reduce the impact of past harm, and Mindfulness Therapy to teach simple attention and breathing practices that calm the body and mind. She also draws on Client-Centred Therapy, which means sessions focus on listening, empathy and following the person's own priorities.Working out which approach fits best is part of the therapeutic process. The therapist will work collaboratively to balance understanding what happened, learning ways to manage day-to-day distress, and setting small goals. Preferences, practical needs and what feels manageable will guide how sessions progress.
Online therapy offers practical benefits for people juggling busy lives. Video calls allow face-to-face conversation when that's helpful, phone sessions can be easier if bandwidth is limited, and live chat or text-based messaging suit quick check-ins or times when writing feels better. These options make it easier to fit therapy into work, family and health commitments while keeping the focus on what the person needs.
Frequently asked
What problems does Ali help with?
She supports people facing stress, anxiety, depression, grief and trauma-related difficulties as well as workplace strain, parenting concerns and low self-esteem.
What is her therapeutic style like?
Sessions are conversational and calm, mixing client-centred listening with emotionally-focused and solution-focused techniques to build understanding and set practical steps.
How much experience does she have?
Ali has 13 years of experience working as a therapist and coach, helping people with emotional regulation, life transitions and relationship patterns.
What credentials and location does she have?
She is registered with the BACP, the British Association for Counselling and Psychotherapy, and works with people in the United Kingdom.
Which languages are sessions offered in?
Sessions are offered in English.
Can people outside the UK work with her?
She does not accept international clients and works with people based in the United Kingdom only.
What session formats are available?
Sessions can take place via video calls, phone sessions, live chat or text-based messaging to suit different needs and schedules.
How does payment and starting therapy work?
Cost varies with location and the subscription model in use; subscriptions can be cancelled at any time. To begin, complete the short matching questionnaire and schedule according to the booking process.